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Content Inc with Joe Pulizzi

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each episode contains one inspirational idea that can change your business - all in less than 15 minutes, too.
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Aug 4, 2015

As a small business owner, often you wear a lot of hats that require you to do more than you should in your business. There comes a point where it's time to delegate those activities that are not bested suited for you and find talented employees or contractors to do them for you. In this episode of Content Inc., Joe Pulizzi challenges you to take an activity inventory of your daily tasks and start making decisions on how to better use your time to grow your business. 

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