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Content Inc with Joe Pulizzi

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each episode contains one inspirational idea that can change your business - all in less than 10 minutes, too.
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Now displaying: March, 2024
Mar 25, 2024

What does it mean to be a full-time content creator? Is that a thing?

If it is, it's probably something we don't want...because if we are a full-time creator, we can't be a content entrepreneur.

Sign up for Content Entrepreneur Expo (CEX) here and use code TOM100 to save $100.

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

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Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

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Mar 18, 2024

AI is slowly taking over as the search engine of choice for more and more professionals.

Are you ready for this? Most are not. The next 12 months are critical to make sure your story is told.

Sign up for Content Entrepreneur Expo (CEX) here and use code TOM100 to save $100.

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

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Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

Get my personal newsletter today and receive my free goal-setting guide today.

Mar 11, 2024

Lexi Grant brings up a very tough topic: is it more difficult today to become a successful content creator?

I think she's right and it is. But maybe there are things we can do now so we don't fall into the failure trap.

Read Lexi's LinkedIn post here.

Sign up for Content Entrepreneur Expo (CEX) here and use code TOM100 to save $100.

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

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Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

Get my personal newsletter today and receive my free goal-setting guide today.

Mar 4, 2024

A special (longer) episode dedicated to how an author (or content creator) can build a successful content business with a book at the core.

In this episode, Joe covers:

  • Finding your sweet spot
  • Tuning into your content tilt
  • Building your base
  • Growing your audience
  • Creating and then diversifying revenue
  • Exit or go big

Use code JP100 to save $100 off Content Entrepreneur Expo (CEX).

Today's episode is brought to you by Memberful.

Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial. 

-------

Like this episode? SUBSCRIBE on Apple, Spotify or Google.

See all Content Inc episodes at the Content Inc. podcast home.

Get my personal newsletter today and receive my free goal-setting guide today.

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